WOMi for ceramic coating shops
Book more ceramic coatings through trusted referrals
That deep gloss gets noticed and talked about. Reward customers for referring friends and let WOMi track and pay every referral automatically.
Pay only when a customer redeems0% commission on your salesCustomers claim in any browser
The problem
Why ads underperform for ceramic coating
- 01
Coating buyers research heavily; paid clicks rarely close on the first visit.
- 02
Compliments on a coated car are constant — but none of that word of mouth is captured or rewarded.
- 03
Discounting a premium service cheapens the brand and attracts the wrong customers.
See what a customer really costs you
Ads charge per click, and most clicks never book. WOMi pays a reward only when a real customer redeems — so you spend on results, not impressions.
Customer Acquisition Cost Calculator
$1,000
$45
$80
15%
Google Ads
$333 /customer
22 leads → 3 customers
You pay per click — most don't buy.
$80 /customer
Paid only when they redeem.
+ flat $79/mo plan, 0% commission.
Win the same 3 customers with WOMi and keep
$681/month
That's 68% of your ad budget back, after WOMi's flat $79/mo plan.
2×
the sales of paid ads
+16%
higher lifetime value
+18%
more likely to stay
Lead costs: WordStream & LocaliQ 2024–25 local-service averages (Yelp estimated; all editable). Referral data: McKinsey 2010; Journal of Marketing 2011. Estimates only.
How WOMi works
One offer, live everywhere your customers already are — and you only pay when it works.
1
Create one deal
Pick a cashback or store-credit reward for customers and a bonus for every friend they refer. Two minutes, no code.
2
Share it anywhere
Drop the link in a text, post it on Instagram, or print the QR for your counter. Customers claim in any browser.
3
Pay only for results
WOMi tracks every redemption, shows you exactly who sent each customer, and pays out automatically through Stripe.
Deals ceramic coating shops run on WOMi
One deal, ready for every place your customers find you — in the app, on social, and on a sign at your counter.
The deal card
Devontly Auto SpaAutomotive
Full-body ceramic coating
Claim and redeem in any browser — no app.
Get$80cash
+ $80 cashfor every friend you refer
Claim deal · get $80
Powered by WOMi
Social story
womiapp.com/full-detail
Coating + paint correction
Devontly Auto Spa
Get$100cash
+ $100 cashfor every friend you refer
devontlyautospa2hSend message
Counter sign
Devontly Auto SpaWheel & trim ceramic add-on
Claim and redeem in any browser.
Get$20credit
+ $30 cashfor every friend you refer
Scan to claim
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Private partner deals
Reward the dealers who send you coatings — automatically
Ceramic work often comes through dealerships and detailers referring high-value buyers. WOMi makes that channel clean and trackable: a private deal you share only with your partners, redeemed at your shop, with their reward paid out through Stripe the moment the coating is booked. No cash envelopes, no forgotten promises, and clear visibility into your best partners.
- Partners paid automatically the moment a coating is redeemed
- Every referral tracked and documented — clean, professional books
- Private link, kept off the public deal feed
- See which dealers and shops drive your highest-value work
Private partner deal
Dealership sends a buyer
Through your private partner link — never on the public deal feed.
Customer redeems
They claim and redeem the deal at your shop — you just scan.
Partner paid — automatically
Stripe pays the moment it's redeemed. Every referral tracked and documented.
Why referrals win
Referred customers are simply better customers
2×
the sales of paid ads, driven by word of mouth
+16%
higher lifetime value than non-referred customers
+18%
more likely to stay loyal
Directional figures from referral-marketing research: McKinsey (2010); Schmitt, Skiera & Van den Bulte, Journal of Marketing (2011). Your results depend on your offer and audience.
The bottom line
The cheapest way for ceramic coating shops to get new customers
Full-body coatings average $800-$2,000, so an $80 referral reward is roughly 4-10% of the job — versus $45+ per lead on premium coating keywords with low conversion rates.
A ceramic coating is a premium purchase customers are proud of — the gloss gets compliments and questions for months, which makes coating shops a natural fit for referral marketing. Rather than competing for expensive 'ceramic coating near me' clicks, the smarter play is to reward your happy customers for sending the friends who keep asking about their car. With WOMi you create a deal (for example, $80 back on a full-body coating plus $80 cash per friend referred), share it on Instagram or in a post-service text, and WOMi tracks and pays each referral automatically through Stripe at 0% commission. Referred customers already trust the result because they've seen it in person, so they book at higher rates and value the work — exactly the clients a premium coating shop wants.
Questions ceramic coating shops ask
How do ceramic coating shops get more customers?
By rewarding referrals from the customers showing off their coated cars. WOMi turns those compliments into tracked, paid referrals and charges you only when a referred customer books — far cheaper than premium-keyword ads.
What referral reward works for ceramic coating?
Around $75–$100 per referral on a coating worth several hundred to several thousand dollars. The reward is a small slice of a high-margin job you wouldn't have won otherwise.
Can I bundle this with detailing and PPF deals?
Yes — run separate WOMi deals per service and track each one's referrals and payouts independently.
Is there any commission on my sales?
No — 0% commission. You pay a flat monthly rate and fund only the rewards you offer.
Simple, flat pricing
Starter $39/mo · Growth $79/mo · 30-day free trial · 0% commission
Grow ceramic coating through word of mouth
Create your first deal in minutes — 30-day free trial, no credit card.
Show up for what your customers search
Whether they're looking for Ceramic Pro, Gtechniq, System X, or anything else you offer, every visit and referral is rewarded, tracked, and paid out automatically.
Ceramic ProGtechniqSystem XGyeonCarPro CQuartzModesta